Social Media Marketing Workshop 101

Restaurants – Taverns – Pubs
Bars – Breweries – Wineries

  • Do you have a website that really does nothing to bring in business?

  • Have you been told you should be doing Facebook, Foresquare, Twitter and Google but have no idea where to start?

  • When someone asks about your blog do you just want them to shut-up and buy a beer?

  • When was the last time you saw someone texting on their smartphone in your establishment?Social Media Workshop 101

The importance of social media, on-line marketing, and websites may not be obvious for a beverage or food service establishment beyond posting your on- line menu and operating hours but social meida and on-line marketing can have a tremendous impact on your bottom line.

There are over 46 million Habitual Social Networkers in America who are:

  • Young and active
  • More likely than the average population to eat out
  • Use Smart Phones
  • Use Location-based social media
  • Twice as likely to be plugged into and "like" brands
  • Influenced by Facebook in buying decision
  • Influenced by mobile promotions*

In Social Media Marketing Workshop 101 for restaurants, taverns, pubs, bars, breweries and wineries you will learn:

  • Why Social Media is a key part of your Marketing Plan
  • How to claim and use your Google Places and Yelp
  • How to set up a Facebook page for your business
  • How blogging helps people find your business
  • How to get your website to work as a customer magnet
  • How to get your fans to promote your business with Twitter, Facebook and Foursquare amd Gowalla
  • How to set up Foursquare, Gowalla and Facebook Places
  • What you need to know about Groupon and Living Social
  • How to optimize your website to get more Facebook and Twitter Followers
  • How to use social media for special promotions and deals
As a special BONUS you will also get a CD-Rom full of marketing tools and resources.

This special 2 ½ hour workshop will be taught at the:
Seattle Bartending College
309 S Cloverdale St, Unit A-4
Seattle WA 98108

July 24, 2011, Sunday evening from 6:30 to 9:00 pm.
Lite snacks provided. 

$40 in advance or $50/cash at the door

* Source: Edison Research, “The Social Habit II, The Edison Research/Arbitron Internet and Multimedia Study 2011”