Slides
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presentation: Get Customers Now! Preparing Your Business For The Shorter 2013 Holiday Shopping Season Through Your Website & Integrated Social Media
Complete set of slides from Oct. 23, 2013 presentation in PDF formate, with links to resources.
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Nielsen Research
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The Mobile Consumer: A Global Snapshot, February 2013 A study from Nielsen Research on the next media powerhouse: MOBILE.
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State of the Media: The Social Media Report 2012 Every year Nielsen Research reports on the state of Social Media. Who is using what, where they using social media and what is the impact on business.
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Google
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Mobile In-Store Research: How in-store shoppers are using mobile devices Research results from Google on how people are using their mobile smartphones before they go shopping and while they are in the store.
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Mobile Search Moments: Understanding How Mobile Drives Conversions A joint Nielsen/Google study to understand when, where and why people use moible search, what triggers conversiond and how do people preceive mobile advertising.
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Our Mobile Planet: United States of America Understanding the Mobile Consumer A joint Google/Ipsos MediaCT study to how consumbers use the internet on their smartphones. Data on smartphone adobtion and usage including search, video, social networking, mobile advertisng and m-commerece.
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The guide to Google+ for business: Getting Started Complete guide from Google on how to set up and use your Google+ Business Page.
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The guide to Google+ for businesses: Tips and strategies How to grow your followers and promote your Goolge+ Business Page.
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Google+ Style Guide: ZIP FILE A style guide promoting your Google+ Page with Google+ icons and graphics
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LunaMetrics
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Ultimate Social Media Cheat Sheet Graphics Guide An handy reference guide for the sizes and formats for all the common social media platforms
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Hootsuite
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Putting Social to Work for Your Business: A Guide to Organizational Models for Scaling Social This white paper from Hootsuite is a great guide for setting up and using social media for your business.
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Free Hootsuite Account: Get started with a free HootSuite Account
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Google Places
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Claiming Your Google Places: This eBook from Image Media Partners is a step by step guide to setting your Google Places. If you download this guide I will send you my free, updated guide when Google makes changes to Google Places for Business.
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