I don’t often wander into the more insubstantial subjects of the philosophy of success or the intangible aspects of running a business. There are plenty of motivational marketing gurus who can tell you to “stay the course,” “follow your bliss,” or to “engage your passion.” I have enough trouble trying to figure out how many times a week I should blog or if my last invoice will be paid soon enough to prevent another NSF bank charge. I don’t really feel like I have the authority to pontificate on how success will flow from positive thinking or propose sure fire plans to make money while sitting on the beach. I am just like all of you, trying to figure out how to make it through the next day and to make a living doing something I like. I do however work through problems and issues in my blog. It may not seem like it but if I’m trying to figure out how to optimize a web page I write a blog about it and my current frustrations bring me to the subject of today’s blog on working through the rough spots.
I often hear about great marketing plans that never leave their spreadsheet or business efforts that last as long as a New Year’s diet. I have recently been involved in some that have left me bewildered, frustrated and a bit disappointed. It’s not that I’m not guilty of this myself; I don’t have enough fingers to count how many times I’ve started to learn the guitar. But when I talk to people about building their business I get frustrated with their lack of planning and follow through. So to help me work through these issues and indulge in a bit of “art therapy” I’ve put together some random observations, inspirational marketing quotes (not entirely original), and motivational goosing to help me stick to my inbound marketing and business plans:
If you have more important things to do than building your business then stop wasting time on your business. (Tweet This)
These may seem to be more negative than the moonbeams and cute kitten platitudes we are used to but they are sentiments I’ve wanted to shout at people recently. I’m sure you have had similar experiences when you’ve wanted to say, “What? You are quitting NOW?” A great book for knowing when to quit and when to work through the difficult periods is Seth Godin’s “the dip.” I highly recommended it.
Do you have any post-card size sentiments, bons mots or inspirational witticisms you would like to share? Maybe I’ll quote you and put it on a clever photo and share it on Pinterest. With full credit to you of course!